The Complete Guide to Med Spa Marketing Automation

Med spa patients are high-value but high-consideration. They research extensively, want to see results, and need nurturing before committing to treatments. Automation bridges the gap.

Consultation Conversion Is Everything

Patients book consultations but not all proceed to treatment. Pre-consult education—before/afters, treatment info, what to expect—and post-consult follow-up dramatically increase conversion.

Treatment Series Deliver Results

One session rarely delivers optimal results. Post-treatment sequences that share progress expectations and position series packages as the path to best outcomes increase lifetime value significantly.

Maintenance Before They Notice

Botox wears off in 3-4 months. Patients wait until they see lines returning. "Time for your touch-up" messages at 10-12 weeks keep them on schedule and results consistent.